Digital Signage on a Shoestring

Digital graphics is one of the major marketing ways that can be employed to increase leads and improve engagement, eventually leading to business growth. Small business owners are of the understanding that digital signage solutions require huge capital. But it's actually the opposite, as any small-scale organisation irrespective of the business sector can set up a DIY digital signage solution at a very affordable price.

The Digital Signage Revolution

Aside from the digital marketing revolution, the forms of advertising available are the likes of posters, a-boards and chalkboards. To build an encompassing and highly-effective display plan, it is recommended to also employ digital display advertising; it's professional and time-effective.

Due to lack of understanding, many businesses feel they need to invest thousands of dollars to build digital signage, which will go into LCD or plasma screens, digital signage systems, including system installation expenses. Clearly, these reasons are enough to dissuade small business owners from venturing into digital signage.  Thankfully, this is not the case.

Digital signage has become widely available and because of this, it has also become very cost effective. And lucky for you, we’ve already done the research for you and provided you with the most cost-effective solutions. 

Setting Up Your Digital Signage System

To set up a digital signage system, it is no longer required to buy an LCD screen, PCs, hard-wire network and presentation creation software.

Most popular display brands now offer digital display screens along with the display software pre-installed, but that's not without an extra charge. At Slimline Warehouse, digital display devices come installed with the display software for NO CHARGE at all.

Also available at Slimline Warehouse are a large variety of wall brackets, floor stands and counter holders for proper placement of your digital screen at any desired position.

Apart from the aforementioned items, you will need a computer and a USB stick, which you most likely have already.

Connecting it all together is easy

Display devices from Slimline Warehouse require no additional connection wires or cords apart from the digital display power cord, giving your display system a neat and professional look.

It's quite easy and simple to transfer your contents into the display device.

First of all, arrange the picture or video contents based on how you want them presented. Then upload it to a USB drive. Use the remote control to turn on your screen and connect the USB drive into the USB port. Press play and voila! Your visual presentation is good to go.

Digital Signage Content

It is not as daunting as it seems to create content for your digital signage. All you have to do is visualise the types of marketing messages you want to promote to your audience. What general idea should customers have about your brand when they see the contents? What is the call to action?

With digital signage systems comes several opportunities to try out different kinds of messaging, videos and animations to promote your brand and boost sales.