Kings of the Amazon
It's no coincidence that Amazon.com is the world's largest online retailer, their aggressive attitude is one of the essential keys to their success. If there is a rival firm that is seen as a threat, they don't compete with them, they just buy them!
With news today that Amazon has dug deep for a US$928 million deal with online shoe retailer Zappos.com, it is clear that the Seattle-based company is desperate to corner the market in all retail sectors.
Despite starting off as online bookstore in 1995, Amazon quickly diversified and today sells music downloads, DVDs, clothes, electronics, furniture and clothes. As such, it has made a number of acquisitions over the years that have since their stocks soar and their profits rocket.
Check out the "map" below of their acquisitions since '95. Pretty spectacular:
With news today that Amazon has dug deep for a US$928 million deal with online shoe retailer Zappos.com, it is clear that the Seattle-based company is desperate to corner the market in all retail sectors.
Despite starting off as online bookstore in 1995, Amazon quickly diversified and today sells music downloads, DVDs, clothes, electronics, furniture and clothes. As such, it has made a number of acquisitions over the years that have since their stocks soar and their profits rocket.
Check out the "map" below of their acquisitions since '95. Pretty spectacular:
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